The latest from baggu

All the things you didn't know you needed and then some!

Hair goals!

Spice up your style with these colorful accessories

grow some magic!

The seed packs you never knew you needed

last chance!!!

Shop these sale items before they get gone!

so fresh

New arrivals you don't want to miss!

Who we are

Edge of Urge is more than a building. It's more than a store. It's a launch pad for creatives, a stomping ground of the next generation of movers and shakers. We celebrate risk-taking, passionate designers and creators.

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A true gem offering a glimmer of respite, Renew invites you to step away from hustle culture for a moment and find that One Perfect Thing to help you — or a loved one — on their own journey to a better self.

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Unlikely Professionals speaks to anyone who believes in their vision to do the damn thing and make themselves proud no matter what the profession. While the clothing assortment trends for him, no doubt there is something here for everyone.

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gang's all here
shop candles
Check out the latest additions
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Jump into fall
shop socks
Including new by Hansel From Basel!
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Made by us!

We started by hand-making everything, and we still love doing it!

SHOP EOU MADE

GET TEE, GIVE FOOD!

We have teamed up with NC-born-and-raised artist—and long time friend—Lauren Adams to make our dreams come true! AND we are donating profits to Nourish N.C. These guys are truly making a difference in children’s lives and are true heroes in our community!

Get Yours

LOCAL AF

Edge of Urge is a brand, retail space and a maker incubator from North Carolina with a strong emphasis on relationships with independent designers and makers from all over the state and country.

We celebrate diversity, authenticity, hard work and harder partying! We seek out people and products that we can value every day, the brands that bring us joy, that broaden our perspective and unite us with others.

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Come see us irl

Edge of Urge
18 Market St.
Wilmington, NC

Edge of Urge
215 E. Franklin St., Suite 110
Raleigh, NC

Unlikely Professionals
212 E. Franklin St.
Raleigh, NC

Renew
Online only